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Asset and Media Placement Specialist | For Pooling
ABS-CBN Global
- Quezon City, PhilippinesGround Floor ELJ Building, ABS-CBN Compound, Mother Ignacia Avenue, 1100 Metro Manila, Quezon City, Metro Manila, PhilippinesQuezon CityMetro ManilaPhilippinesPhilippines
- Hợp ĐồngCONTRACTOR
Đã hết hạn 4 years ago
2020-05-30T16:00:00+00:00Miêu Tả Về Công Việc
The Asset and Media Placement Specialist will focus on the non-paid commercial placement, IN-HOUSE materials, as well as the media strategy for ASIA PACIFIC, AUSTRALIA, and LIFESTYLE NETWORK & IPTV-TFC.TV (APAC).
He/She must be able to identify the best way to deliver the message to the client’s target audience via the best available airtime resource.
To ensure that the content / materials is compliant with regional regulations and policies, this position requires close coordination / communication with ABS-CBN departments and subsidiaries.
Duties and Responsibilities (Media Planning)
- Synchronize with the different groups (Content, Marketing, and Ad Sales) that are involved in placement of plugs and promo to discuss strategic directives
- Manage the over-all airtime inventory for APAC, AU, and IPTV
- Ensuring that all materials (in-house Plugs, Promos, Interstitials, Program Advisories, Marketing materials, and others) available are placed strategically.
- Coordinates with TOC for the special instructions (e.g. in-house plugs and interstitials for insertion, cancellation of placements, changes in material version, etc.)
- Placement of blocking materials (plugs and promo) for Canada, in Sapphire server
- Provide report and discuss with Media Manager any discrepancies on the airing of spots
- Print daily operations log for TOC’s implementation and monitoring
- Make a weekly advance placement (for Saturday, Sunday, and Monday placement)
- Prepare in-house, service/campaign related reports, or any other requested reports)
- Asset and Media Placement Assistant is required to review the weekly channel GRID and Program timeslot
- Meet with clients to understand their strategy and building up a picture about their target audience
- Maintain and monitor contacts with media owners, ensuring that statistics data and viewing figures are up to date
- Determining the most effective media combination fit for client’s request
- Balance the amount of placements from the different groups (i.e. content, marketing, affiliates)so as the subscriber’s viewing experience are not affected
- Monitoring placement output
- Implement lower screen graphics (LSG)
- Implementation of materials: Follow Broadcast Orders and media strategies given by the Program Content Designer
- Coordinate with Order Management and Fulfillment Group (SSC) for other instructions concerning paid ads
- Ensure that all materials (in-house Plugs, Promos, Interstitials, Program Advisories, Marketing Materials, and others) available are placed strategically
- Highlight the marketing materials under every break spot of the programs to be able to easily recognize blocking by the Technical Specialists
- CUE-TONES Placement Japan Blocking
Trình độ tối thiểu
- Bachelor’s degree in Mass Communication or similar
- 1 year work related experience is an advantage
- Must be willing to work in a project-based/reliever engagement
- Must me amenable to work ASAP
Khóa học ưa thích
- Mass Communication
Tóm tắt công việc
- Trình Độ Công Việc
- Mới Tốt Nghiệp/ Trình Độ Tập Sự
- Ngành Nghề
- Media and Creatives
- Yêu cầu học vấn
- Tốt nghiệp Cử nhân
- Nhà tuyển dụng trả lời hồ sơ
- Sometimes
- Địa chỉ văn phòng
- Ground Floor ELJ Building, ABS-CBN Compound, Mother Ignacia Avenue, 1100 Metro Manila, Quezon City, Metro Manila, Philippines
- Vị trí đang tuyển
- 1 vị trí tuyển dụng mới
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