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Homeworld Shopping Corporation
Industri
Retail IndustryTentang Homeworld Shopping Corporation
SM Home is a one-stop home shop for Storage and Organizers, Furniture, Kitchenware, Glassware, Linen, and Décor items for the modern home.
The company started out as SM Home Center in 1975. As SM preeminently grew to be the largest chain of department stores in the Philippines, Home Center likewise received an overwhelming response from its customers. Prompted by the need to create a separate team to manage and control its operations, it was then recognized as an affiliate of SM on April 6, 1992, officially named as Homeworld Shopping Corporation. Come 2014, due to emerging trends where Homeworld felt the need of leverage for its overall identity, it was re-branded as SM Home on August 1.