SEO Specialist  

Here at M2.0 Communications, we are storytellers who believe that there’s always more than one way to tell a story. We are focused on telling meaningful data-driven narratives alongside building the best communications team in the Philippines. Our differentiation lies in the robust support offered by our different service units, as well as our knowledge and experience in stakeholder management, technology, and business PR.

Is the role right for you?

We are seeking a dynamic SEO Specialist to join our team. The ideal candidate will have a pulse on marketing principles and trends, along with a keen understanding of current SEO strategies. The role requires versatility in tone and voice, adapting seamlessly to various brands and industries. This individual will collaborate within a team environment while bringing their unique contributions to the table. Additionally, a fundamental grasp of content marketing goals is essential, coupled with a strong drive to continually learn and grow. Experience with genAI is a significant advantage.

What are your responsibilities?

• Conduct website audits and competitor benchmarking
• Conduct keyword research to identify opportunities for organic traffic growth.
• Optimize our website content including blog posts, landing pages, and product pages for search engines and users alike.
• Provide detailed recommendations to improve overall campaign performance and the user journey. You will arrive at these through executing tests, collecting, and analyzing data, and identifying insights and trends.
• Evaluate and implement on-page SEO strategies for our website. Identify and fix technical SEO errors
• Track keyword rankings and traffic coming from organic search and develop optimization strategies
• Work closely with our content, BD/Growth, and marketing teams to ensure SEO best practices are integrated into all aspects of our digital presence.
• Perform link-building strategies to help build the domain authority of our website.
• Stay ahead of the curve by keeping up with the latest SEO trends, algorithm changes, and best practices.

Is the role right for you?

• Bachelor’s degree in Marketing, English, Journalism, Communications, or related field.
• Proven experience as SEO Specialist or any similar roles.
• In-depth understanding of SEO best practices, including keyword research and on-page optimization.
• Knowledge in content writing is a plus.
• Strong grasp of content marketing principles and objectives.
• Ability to adapt quickly to team dynamics while bringing fresh perspectives and ideas.
• Eagerness to continuously learn and stay updated on industry trends and innovations.
• Collaborative mindset with a commitment to team goals and objectives.
• Experience with GenAI is highly desirable.