Programmatic and Yield Executive

ABS-CBN Corporation

Quezon City, Philippines
Quezon City, Metro Manila, Ground Floor ELJ Building, ABS-CBN Compound, Mother Ignacia Avenue, 1100 Metro Manila, Philippines
Quezon City
Metro Manila
Philippines
Philippines
Full timeFULL_TIME

Expired 2 years ago

2023-02-27T16:00:00+00:00

Job closed.

Job Description

As a Programmatic and Yield Executive you will be a Subject Matter Expert when it comes to ABS-CBN’s programmatic product capabilities and partnerships. You will assist in the management and monitoring of all programmatic channels, liaising with both internal and external stakeholders in ensuring that these channels are running efficiently and with minimal blockages.

Regularly monitor and optimize the performance of Programmatic channels via O&O and Third-Party platforms
Work daily with ABS-CBN’s DSP, SSP and Ad Network partners in maximizing programmatic revenue and yield
Assist in identifying and pursuing new programmatic business opportunities in ABS-CBN’s key markets
Onboarding and testing new programmatic partners
Assist in the contractual sign off any new partners
Troubleshoot issues pertaining to programmatic activity and integrations
Produce regular reports analyzing the performance of all programmatic channels
Offer support in troubleshoot underperforming programmatic campaigns/deals
Assist in the training and development of operations and commercial staff when required
Manage the implementation and monitoring of all programmatic deals/campaigns implemented in Google Ad Manager and other SSP platforms

Minimum Qualifications

2+ years of previous experience in the programmatic space either for a Tech Vendor (SSP/DSP/Ad Network), Agency or Publisher
In-platform execution experience using either DSP or SSP platforms
Understanding of the programmatic landscape in the Region
Experience in managing partner relationships 
A demonstrated understanding of digital advertising standards
Strong communication skills in these aspects: interpersonal, verbal, and written
Exceptional work ethic with the ability to work independently with a bias for action
Ability to interpret data, and articulate the outcomes in a concise manner
Advanced technical ad troubleshooting skills, using web/app debugging tools
Strong attention to detail and the ability to multi-task a necessity

Required Skills

Relationship Management
Advertising

Jobs Summary

Job Level: Entry Level / Junior, Apprentice

Job Category: Media and Creatives

Educational Requirement: Bachelor's degree graduate

Recruiter response to application: Always

Office Address: Ground Floor ELJ Building, ABS-CBN Compound, Mother Ignacia Avenue, 1100 Metro Manila, Quezon City, Metro Manila, Philippines

Industry: Entertainment / Film / News and Current Affairs / Public Service / Publishing / Digital, etc.

Vacancy: 1 opening

Website: https://careers.abs-cbn.com/

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About ABS-CBN Corporation

ABS-CBN is considered one of the country’s leading media and entertainment companies, with service offerings across the different platforms of media, servicing a wide array of customer segments. As an organization, ABS-CBN affirms its mission of being in the service of the Filipino and all of its stakeholders worldwide. The company is driven to pioneer, innovate and adapt as it continues to provide information, news and entertainment that connects Filipinos with one another and with their community - wherever they may be. ABS-CBN is firmly committed to pursuing excellence. ABS-CBN’s line of businesses include: • Content Production and Distribution is comprised of content exhibition on free terrestrial television (TV), cable channels and on-line streaming platforms; global operations; films or movies; music; narrowcast; digital; print and on-line publications; and live events and concerts. • News and public affairs programs; News delivery platforms • The company delivers television programming outside of the Philippines to over 3 million viewers in North America, the Middle East, Europe, Japan, Australia, Canada, and other countries in Asia, through the internet and the Company’s global distribution platform, TFC, using DTH satellite service, cable television channels, IPTV, mobile applications and video streaming services. • Films • Music • Digital • Live events and concerts • Cable and broadband Teams working in ABS-CBN live out these core values, collectively called “The Kapamilya Way”: • Service Orientation • Meritocracy • Excellence • Teamwork and Partnerships • Teaching and Learning • Honesty, Integrity, and Respect

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