Visual Merchandiser  

Job Summary: The Regional Visual Merchandiser is responsible for developing and implementing visual merchandising strategies and guidelines across a designatedregion/cluster. This role aims to maximize sales, enhance the brand image, and create an inviting shopping environment.

Key Responsibilities:

1. Visual Merchandising Strategy: Develop and execute a regional visual merchandising strategy in alignment with the company's overall brand objectives.
2. Store Visits and Audits: Regularly visit retail locations within the region/cluster to ensure compliance with visual merchandising standards and guidelines.
3. Planogram Development: Create planograms and merchandise layouts that optimize product placement and highlight key collections or seasonal items.
4. Fixture Placement: Determine the placement of fixtures, racks, and displays to maximize space utilization and traffic flow while adhering to safety regulations.
5. Visual Displays: Design and set up eye-catching window displays, in-store displays, and product presentations to attract and engage customers.
6. Visual Guidelines: Develop and distribute visual merchandising guidelines to store teams, ensuring consistent implementation.
7. Training and Coaching: Provide training and coaching to store staff on visual merchandising techniques, including proper product handling, folding, and display maintenance.
8. Inventory Management: Collaborate with the inventory management team to ensure that merchandise is replenished and rotated appropriately to maintain freshness and relevance.
9. Feedback and Reporting: Collect feedback from store managers and customers to continuously improve visual merchandising strategies. Prepare and submit regular reports on visual merchandising performance within the region.
10. Budget Management: Manage and allocate budgets for visual merchandising materials, fixtures, and supplies.
11. Trend Analysis: Stay updated on industry trends and competitor activities to adapt and enhance visual merchandising strategies accordingly.
12. Compliance: Ensure compliance with safety, regulatory, and legal requirements in visual merchandising activities.

Qualifications:

• Bachelor's degree in Visual Merchandising, Fashion, Marketing, or a related field (or equivalent experience).
• Proven experience in visual merchandising, preferably in the fashion retail industry.
• Strong creativity and design skills.
• Excellent knowledge of current fashion trends.
• Proficiency in visual merchandising software and tools.
• Strong communication and presentation skills.
• Ability to travel within the region as required.
• Strong project management and organizational skills.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, etc.) is a plus.
• This is a work-on-site (work at the office)