Job closed.
Job Description
Propelrr is looking for a content specialist who has a knack for creating value-driven content geared toward boosting online presence, relevance, and sales for a diverse clientele.
More than just an individual performer, we need a proactive and collaborative team player who is open to exploring innovative ways to produce outstanding content competitors dreamed they had and customers wished they found out sooner.
- Understand the client’s nature of business, business objectives and their target market.
- Research the client’s target audience to identify user needs, personas, scenarios and other key insights to develop appropriate content strategy and content ideas that resonates
- Perform competitor research, content inventory audit, gap analysis for existing content to create a comprehensive plan for future content.
- Develop editorial strategy based on client’s brand guidelines - voice, style, themes, messages and concept development.
- Oversee content production to ensure that approved content strategy is implemented and delivered accordingly.
- Perform quality assurance on content output to ensure that they are aligned with the client’s brand guidelines and SEO writing best practices.
- Identify appropriate channels for content distribution and promotion.
- Monitor and evaluate content effectiveness using different analytics platform and tools.
- Open to test and experiment on different types of content ideas, styles, and formats that will perform best for the brand and achieve the brand’s business objectives.
Minimum Qualifications
- Candidates must possess at least a Bachelor’s/College Degree in Marketing, Journalism, Mass Communication, Communication Arts, or equivalent
- Preferably with a minimum experience of 2 years in a digital marketing company.
Required Skills
- Idea generator and problem solver with excellent communication and organizational skills.
- Great analytical ability to understand key business objectives and user insights.
- Able to clearly communicate a brand’s story through appropriate content based on the brand’s audience.
- Able to generate appropriate action steps that will create a positive impact on website performance and overall digital marketing performance of the brand
- Creative and process-oriented topic creation and ideation.
- Proficient On-Page SEO and SEO writing best practices (Meta Data Writing, Interlinking, and Content Optimizations)
Perks and Benefits
Paid Vacation Leave
Paid Sick Leave
Medical / Health Insurance
Maternity & Paternity Leave
Paid Holidays
Other
- Professional development and career growth opportunities.
- 2 days RTO (Tuesday and Wednesday)
Jobs Summary
- Job Level
- Entry Level / Junior, Apprentice
- Job Category
- Writing and Content
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Often
- Office Address
- 3F DMCI Homes Corporate Office
- Industry
- Digital Marketing and Tech Innovation Services
- Vacancy
- 1 opening
- Website
- https://www.propelrr.com/
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About Propelrr
Propelrr is The Agency Designed for What’s Next.
We are the first and only experimentation-led tech and digital marketing company in the Philippines, that reliably propels brand and business growth because of its proven framework-based, customer-centric, AI, and research-driven marketing methodologies.
Since 2008, we have been working with a vast range of clients ranging from finance, retail, ecommerce, and FMCG to grow their online presence and revenue. Our services include Digital Marketing Strategy, Web and Mobile App Development, SEO, Analytics and Measurement, PPC Management, Social Media Marketing, Influencer Marketing, Content Marketing, UX Research and UI Design, and Conversion Optimization.
We Drive Digital Differently.
Why join us?
Work With an Award-winning Agency That Champions Marketing Innovations.
Our team is battle-tested and are globally trained practitioners of the craft both in tech and digital marketing. Our work has been recognized globally by prestigious awarding bodies such as The Netty Awards in New York City, the Marketing Excellence Awards, and the Asia-Pacific Stevie® Awards.
Our ethos is anchored on the Propel Principle which is geared towards developing every Aviator (a member of Propelrr) to be globally competitive — an expert and pilot in their field, bar none.
As an Aviator, You can expect a highly collaborative and decorated team that propels you forward and makes your skillset boundless across marketing and tech disciplines.
If you believe you’re a perfect fit for our team apply now and let’s Drive Digital Differently!