AIRR LABS
AIRR LABS

Social Media Manager  

AIRR LABS

 
  • Taguig, Philippines
    10F, 4th Ave, Post Proper Northside, Taguig, Metro Manila, Philippines
    Taguig
    Metro Manila
    Philippines
    Philippines
  • Full timeFULL_TIME

Expired 9 months ago

2023-09-14T16:00:00+00:00
Job closed.

Job Description

  • Own all branded social media channels, including building new channels
  • Design and implement platform-specific marketing strategies that align with overall business goals (e.g., conversions, lead generation, awareness, etc.)
  • Develop and execute social media campaigns of varying scope with clearly defined KPIs (e.g., product launches, rebrands, awareness campaigns, contests, etc.) integrated with the brand’s overall marketing campaign plan
  • Plan and execute the brand’s influencer strategy
  • Analyze, review, and report on effectiveness of campaigns with quantitative data to maximize results and provide recommendations to improve social media strategies and campaigns.
  • Build and implement a social media content publishing calendar to manage content and plan specific, timely marketing campaigns
  • Lead the creation and/or curation of relevant, original, high-quality content (for all channels and ads), including text, image, and video, to reach the brand’s target customers
  • Engage with brand followers and fans on social channels
  • Conduct social media listening and social media monitoring using appropriate tools
  • Stay informed about trends and tools in social media, marketing, technology and advertising
  • Create and strengthen partnerships with other brands, social media companies, and influencers
  • Monitor user-generated content and identify opportunities and potential threats to the brand’s reputation
  • Monitor effective benchmarks (Best Practices) for measuring the impact of social media campaigns.
  • Provide mentoring and guidance to the Social Media Associate

Minimum Qualifications

  • At least 5 years of professional experience in Social Media Marketing or a related field
  • Bachelor’s degree
  • In-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, Tiktok etc.) and how each platform can be effectively deployed
  • Ability to effectively communicate information and ideas in written, audio and video format
  • Knowledge and experience in the fundamentals of marketing
  • Demonstrated creativity and documented immersion in social media. (Give links to profiles as examples).
  • Ability to use data to analyze campaign performance and Return on Ad Spend
  • Ability to the collaborate and lead colleagues (i.e., content development, creation and editing of content, and online reputation management).
  • Agile and able to quickly respond to social media trends
  • Strategic and critical thinker, independent, and active problem solver

Jobs Summary

Job Level
Mid-Senior Level / Manager
Job Category
Media and Creatives
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Sometimes
Office Address
Picadilly Star Building
Industry
Business Consulting
Vacancy
1 opening
Website
https://www.airrlabs.com/

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About AIRR LABS

AIRR LABS is building lasting connections between brands and consumers in Southeast Asia. We provide a full suite of solutions that enable brands to bring their unique stories to life across the online customer journey. We are looking for young, curious, and highly-motivated individuals who can seize exciting market opportunities and turn them into impactful brand strategies and execution. AIRR Labs is inviting people who have: • Strong interpersonal and communication skills and enjoy working in a collaborative team • Innovative, analytical, and problem-solving mindset • High accountability to deliver results to a high-standard • Ability to manage complex projects and teams with attention to detail • Proactive and positive attitude to thrive in a fast-paced work environment

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