Job Description
- Develop and execute comprehensive PR strategies to enhance the company's brand image and reputation
- Build and maintain strong relationships with media outlets, influencers, and industry partners
- Manage the company's media relations, including press releases, interviews, and media events
- Monitor and analyze media coverage, social media, and industry trends to identify opportunities and mitigate risks
- Collaborate with the marketing team to ensure consistent messaging and branding across all channels
- Provide crisis management support and develop effective response plans
- Measure and report on the success of PR initiatives, using data-driven insights to optimize strategies
Minimum Qualifications
- Bachelor's degree in Public Relations, Communications, Journalism, or a related field
- Minimum 5 years of experience in public relations, communications, or a related field
- Demonstrated success in developing and implementing PR campaigns
- Experience in crisis management and reputation management
- Excellent written and verbal communication skills
- Strong media relations and networking abilities
- Proficient in social media and digital marketing
- Ability to think strategically and creatively
- Strong project management and organizational skills
- Ability to work collaboratively with cross-functional teams
- Thorough understanding of the PR industry, trends, and best practices
- Ability to analyze data and metrics to measure the success of PR initiatives
- Proactive and adaptable to changing priorities
- Commitment to staying up-to-date with the latest PR tools and techniques
Jobs Summary
- Job Level
- Mid-Senior Level / Manager
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Office Address
- Makati, Metro Manila, Philippines
About Descorp
As a key player in beauty and wellness, DESCORP turns ideas and product concepts into concrete and tangible brands. With the needs of both our partners and consumers in mind, we engineer products with great care. Every brand we create comes with innovation and trustworthiness.
DESCORP envisions a world where beauty and wellness are attainable for all. Through our partners, we aim to develop trustworthy brands that enhance the well-being and confidence of every consumer.