Visual Merchandising Manager
GINGERSNAPS (IL Coniglio Bianco Corporation)
- Pasig, PhilippinesWarehouse 19 & 20, Armal Compound II, M. Eusebio Avenue, Brgy. San Miguel Pasig City, Pasig, Metro Manila, PhilippinesPasigMetro ManilaPhilippinesPhilippines
- Full timeFULL_TIME
Job closed.
Job Description
Visual Merchandising Manager
Job Summary: The Visual Merchandising Manager plays a crucial role in creating an engaging and visually appealing shopping experience for customers. This role involves leading a team of Regional Visual Merchandisers to effectively display merchandise, develop creative displays, and enhance the overall store aesthetics to drive sales and brand loyalty.
Responsibilities:
- Visual Merchandising Strategy: Develop and implement the visual merchandising strategy that aligns with the brand's image, target audience, and current trends.
- Store Layout and Design: Collaborate with the store management team to plan and optimize the store layout, ensuring efficient use of space and highlighting key product categories and promotions.
- Window Displays: Create captivating and innovative window displays that showcase the latest products and tell a compelling story, drawing customers into the store.
- In-Store Displays: Design and execute attractive in-store displays, including feature walls, focal points, and merchandise arrangements that guide customers through the store.
- Fixture Placement: Strategically place fixtures, mannequins, and signage to enhance product visibility and encourage exploration of different product sections.
- Planogram Implementation: Develop and maintain planograms for various store sections, ensuring consistent presentation of merchandise and easy navigation for customers.
- Product Presentation: Ensure products are presented in an organized and visually appealing manner, paying attention to color coordination, styling, and thematic groupings.
- Inventory Management: Collaborate with inventory and buying teams to ensure appropriate stock levels for display and replenishment, avoiding overstock or out-of-stock situations.
- Team Management: Lead and coach a team of visual merchandisers, providing guidance, training, and feedback to ensure consistent execution of visual standards.
- Seasonal Transitions: Oversee the seamless transition of displays and decor to align with seasonal changes, holidays, and promotional events.
- Collaboration: Work closely with the marketing and design teams to integrate branding, promotional materials, and graphics into visual displays.
- Competitor Analysis: Monitor and analyze competitors' visual merchandising strategies to identify trends and opportunities for improvement.
- Feedback and Reporting: Gather customer feedback and sales data to evaluate the effectiveness of visual merchandising strategies and make data-driven improvements.
- Health and Safety: Ensure all visual displays and setups adhere to safety and accessibility regulations, including fire codes and other Government guidelines.
- Budget Management: Manage the visual merchandising budget, including allocation of resources for props, materials, signage, and displays.
Minimum Qualifications
Qualifications and Skills:
- Bachelor's degree in Visual Merchandising, Fashion Merchandising, Design, or a related field (preferred).
- Proven experience (X+ years) in visual merchandising, preferably in the fashion retail industry.
- Strong creative and artistic abilities with an eye for detail and aesthetics.
- Excellent understanding of current fashion trends, consumer behavior, and retail design principles.
- Proficiency in design software and tools (Adobe Creative Suite, SketchUp, AutoCAD etc.).
- Leadership skills with the ability to inspire, motivate, and guide a team.
- Effective communication and interpersonal skills to collaborate with cross-functional teams.
- Organizational and multitasking abilities to manage multiple projects and priorities.
- Analytical skills to interpret sales data and customer feedback for continuous improvement.
- Knowledge of retail operations, inventory management, and customer service.
- Flexibility to work during evenings, weekends, and holidays as required.
- This is a work-on-site (work at the office)
Jobs Summary
- Job Level
- Mid-Senior Level / Manager
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Often
- Office Address
- Warehouse 19 & 20, Armal Compound II, M. Eusebio Avenue, Brgy. San Miguel Pasig City
About GINGERSNAPS (IL Coniglio Bianco Corporation)
GINGERSNAPS is the leading brand for children's wear apparel in the Philippines. From our modest beginnings in 1994 as a single corner in the department store, we have grown to 49 boutiques and 26 department store corners in prime establishments nationwide
Today, we have boutiques and department store corners in Indonesia, Singapore, Malaysia, and Saudi Arabia. We also distribute our products to several countries in a wholesale capacity. The next few years will see us bring our concepts to different regions from which we have been receiving numerous inquiries.