Brand Strategist  

Job Summary:

Responsible for developing and executing effective strategies to promote and enhance a company's brand image.

Duties & Responsibilities:

• In charge of overseeing the digital and/or print promotional and communication materials for the Company.
• IG Management. Content strategy and creation, research, publishing. Aligning these to K&M's branding.
• Executes plans and up to the distribution of original promotional content such as brochures, magazines and press releases, emails, blogs, vlogs, product videos and social media posts, and other updates on behalf of the organization.
• Handle PR activities and organize exhibits and events.
• Collaborates with product managers, and industry partners to fully understand product and communication needs.
• Conduct market research and analysis, and stay updated on market trends, customer preferences, and competitors' strategies.
• Prepares internal communication, disseminates, and activates internal activities.
• Other project-related functions that will be delegated by the Top Management.

• Excellent verbal and written communication skills that may include public speaking and presentation skills.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.
• Proficient in Microsoft Office or any other digital-related software.
• Bachelor’s degree in marketing, Journalism, Advertising, Communications, or a related field.
• Willing to work in Bagumbayan, Quezon City