PETNET, Inc.
PETNET, Inc.

Brand Marketing Manager  

PETNET, Inc.

 
  • Makati, Philippines
    East Offices Bldg., Makati, Metro Manila, Philippines
    Makati
    Metro Manila
    Philippines
    Philippines
    TELECOMMUTE
  • ₱35,000.00 - ₱50,000.00 / month
    PHP
    35000
    50000
    35000
    MONTH
  • Full timeFULL_TIME

Expired 10 months ago

2023-04-22T16:15:48.924852+00:00
Job closed.

Job Description

Job Summary

The Manager for Brand & Marketing is responsible for ensuring the establishment and adherence to PETNET’s branding guidelines. Included in the role is the conceptualization, implementation, and monitoring of marketing efforts to support the sales performance of the Operations/Remittance, Added-Value Products, Loans Services Group, Business Development Group and Forex Group. He/she is responsible to keep track of the competition and other financial service brands as well as to keep up with market trends. He/she is also responsible for maintaining PETNET’s credibility to key stakeholders such as business leaders, and the media. He/she is responsible for supporting the Assistant Vice President for Marketing in various marketing efforts to increase brand awareness and equity.

Key Functions

Marketing Operations

  • Directly manages the Corporate Affairs Assistant, Brand Officer/Marketing Supervisor & Brand Artist.
  • Ensures compliance to brand guidelines and regulatory requirements.
  • Manages the preparation and implementation of marketing initiatives.
  • Provide brand, marketing, and communications support to the AVP for Marketing.
  • Establishes the company’s media relations and executive branding.
  • Coordinate with the Finance Group to align rates and costings and with the Marketing Operations Group for proper execution of programs, monitor the results of the initiatives and push the profitability of PETNET.
  • Coordinates with 3rd Party suppliers for additional marketing requirements.
  • Prepares and presents quarterly reports documenting the ROI.
  • Mentors staff in the performance of duties, assigns and reviews the work of subordinates. Ensures accuracy of department output. Evaluates the productivity of team members.
  • Provides feedback and best practices to the Marketing team on a consistent basis.
  • Confers with the AVP of Marketing regarding problem areas, making recommendations for increasing productivity and changing procedures.

Branding and Market Research

  • Ensure proper execution of all branding guidelines, programs and activities of PETNET.
  • Monitor competitors through research and different media platforms; provide regular reports on findings.
  • Recommend strategies based on findings to uplift the brand of the companies.
  • Assist in the execution of campaigns that will increase brand awareness, recall, and retention of customers.
  • Provide an updated market price list of products and services, generate analysis and recommendations.
  • Study the current small, medium, and large scale players of the industries being handled.

Product/Service Launch Support

  • Facilitate new product development in the various segments of the market landscape.
  • Worked closely with Operations, Added-Value Products, Loans Services Group, Business Development Group and FOREX Group in aligning timely execution of programs and generating reports for each group.

Stakeholder Management

  • Develops and maintains a productive relationship with product stakeholders and business partners;

People Development

  • Builds the capabilities of the team members by proactively managing the performance and competency development of each team member;
  • Implements Performance Management of team members from performance, planning, monitoring, evaluation, and improvement to ensure career progression;
  • Ensures that each team member has an Individual Development Plan to facilitate competency growth;
  • Clarifies the roles, responsibilities and KPIs of each team member are understood to ensure achievement of targets; reviews and initiates modification as business requires;
  • Trains and mentors team members in the execution of their duties, ensuring constant improvement in their professional skills, and preparing them for succession planning;
  • Motivates, inspires and disciplines, when needed, team members to maximize their potentials and capabilities; and
  • Create an atmosphere of respect, trust and accountability among team members to facilitate analytical, problem-solving and innovative thinking.

Minimum Qualifications

  • Education: Bachelor’s Degree in Marketing, Communication, Business Administration or similar relevant field;
  • Experience: Previous working experience as a Marketing Manager for 2 years. A solid Marketing background and work experience managing a variety of promotional projects end-to-end,
  • Proven experience in maintaining a good relationship with Stakeholders;
  • Skills Required: Brand Management, Communications, Marketing Research, Product Management Support, People Development etc; and
  • Working Setup: Comfortable to work on a hybrid setup at least 1-2 times a week in our HQ located in Legaspi Village, Makati (near PBCom and Greenbelt)

Perks and Benefits

  • Work from HomeWork from Home
  • Life InsuranceLife Insurance
  • Medical / Health InsuranceMedical / Health Insurance
  • Paid Sick LeavePaid Sick Leave
  • Paid Vacation LeavePaid Vacation Leave
  • Performance BonusPerformance Bonus
  • Paid HolidaysPaid Holidays
  • FlexitimeFlexitime
  • Maternity & Paternity LeaveMaternity & Paternity Leave

Required Skills

  • Creative Thinking
  • Organizing and Planning
  • Change Management
  • Project Management
  • Brand Management
  • Marketing Communications
  • Decision-Making

Preferred Courses

  • Business Administration [Marketing & Advertising Management]
  • Marketing Communications
  • Mass Communication [Broadcast-Journalism]

Jobs Summary

Job Level
Mid-Senior Level / Manager
Job Category
Sales and Marketing
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Once in a while
Office Address
East Offices Bldg.
Industry
Financial Services
Vacancy
1 opening
Website
https://perahub.com.ph/

Feel secure when applying: look for the verified icon and always do your research on a company. Avoid and report situations when employers require payment or work without compensation as part of their application process.

About PETNET, Inc.

WHO ARE WE? PETNET, known by its brand name, PERA HUB, is one of the country’s leading urgent cash transaction center with over 2,000 locations nationwide. PERA HUB is a subsidiary of UNION BANK PHILIPPINES and CITY SAVINGS BANK and is a member of the ABOITIZ GROUP OF COMPANIES. With its direction towards Building the Company of the Future, PERA HUB is rapidly transforming itself into a Fintech company. In 2018, it has established two Fintech affiliate companies through joint ventures. Powered by their respective Mobile Apps, Banana Pay provides e-payment solutions while Betterway is an e-commerce business. As part of Union Bank, City Savings Bank, and the Aboitiz Group, PERA HUB provides a wide array of financial products and services ranging from Western Union money remittance services, Loans Services, Insurance, Payment Facilities, Foreign Exchange, and many more. We are also the first Western Union Business Solutions Agent in the world. Western Union Business Solutions is one of the world’s leading providers of cross-border business payments offering Accurate, Convenient, and Easy (ACE) ways to process international payments. A FUTURE BUILT BY YOU When you join PERA HUB, you become part of a diversified group, namely the Union Bank of the Philippines and the Aboitiz Group. Our Group’s employment credo, A Future Built For You, sums up the best reason why you should join us. Here at PERA HUB, and within the entire Union Bank and Aboitiz Group, success means winning together to shape a better future for people, planet and profit. We create ample opportunities for you to grow as evidenced by the majority of our Leadership Team who have built their future with us. When you work at PERA HUB, you are part of a family that is committed to our Aboitiz Group’s Purpose of Driving Change for a Better World - this is our WHY. We pursue our purpose through our Brand Positioning which is Advancing Business and Communities - Our Group’s ABC is our How. Join us and let us build your future together. When you join PERA HUB, you become part of a diversified group, namely the Union Bank of the Philippines and the Aboitiz Group. Our Group’s employment credo, A Future Built For You, sums up the best reason why you should join us. Here at PERA HUB, and within the entire Union Bank and Aboitiz Group, success means winning together to shape a better future for people, planet and profit. We create ample opportunities for you to grow as evidenced by the majority of our Leadership Team who have built their future with us. When you work at PERA HUB, you are part of a family that is committed to our Aboitiz Group’s Purpose of Driving Change for a Better World - this is our WHY. We pursue our purpose through our Brand Positioning which is Advancing Business and Communities - Our Group’s ABC is our How. Join us and let us build your future together.

People also applied to

  1. Home

Other Recommended Jobs

Apply jobs in

Job Categories:

Related to your search: