Marketing Manager Client Acquisition Digital Marketing Agency  

Position Overview:
We are seeking a highly motivated Marketing Manager with proven experience in client acquisition for digital marketing services. The ideal candidate will have a deep understanding of the digital marketing landscape and will be responsible for generating leads, converting prospects, and securing long-term clients for our agency.

Key Responsibilities:

Client Acquisition & Lead Generation:

• Develop and implement innovative marketing strategies to attract new clients and nurture leads for the agency's service offerings (SEO, SEM, SMM, web development, etc.).

Sales Pipeline Management:

• Manage the entire sales cycle from prospecting to closing, including identifying potential clients, conducting presentations, and negotiating contracts.

Market Research & Competitive Analysis:

• Conduct thorough research to understand market trends, competitor activities, and potential new business opportunities.

Partnership Development:

• Build strong, long-lasting relationships with key industry partners, associations, and potential referral sources to grow the client base.

Content & Campaign Management:

• Collaborate with internal teams to develop and execute targeted marketing campaigns, email marketing, and lead nurturing strategies aimed at potential clients.

Brand Awareness:

• Drive brand awareness initiatives by attending industry events, networking, and establishing Brayne Digital as a go-to expert in digital marketing.

Performance Tracking & Reporting:

• Monitor marketing metrics, campaign performance, and client acquisition funnels, providing detailed reports and actionable insights to the leadership team.

Client Retention:

• Work closely with account managers and other departments to ensure client satisfaction and identify opportunities for upselling additional services.

• Bachelor's degree in Marketing, Business, or related field.

• Proven track record in client acquisition for a digital marketing agency (3+ years of experience preferred).

• Strong understanding of digital marketing strategies, including SEO, SEM, SMM, and content marketing.

• Exceptional communication, negotiation, and presentation skills.

• Ability to work independently and in a fast-paced, results-driven environment.

• Experience in CRM and lead management tools.

• Passionate about helping businesses grow and achieving company targets.