Strategic Marketing Planner at Harian Kompas
Kompas Gramedia
- West Jakarta, IndonesiaJl. Palmerah Selatan No. 22-28. Jakarta, Indonesia, West Jakarta, DKI Jakarta, IndonesiaWest JakartaDKI JakartaIndonesiaIndonesia
- KontrakCONTRACTOR
Lowongan dipasang 10 days ago dan batas waktu lamaran adalah 30 Mar
Rekruter terakhir aktif 2 days ago
2025-02-13T02:53:41.619834+00:002025-03-30T17:00:00+00:00Deskripsi Pekerjaan
- Developing strategic proposals for B2C clients, offering marketing solutions, marketing plans, and ICP (Integrated Campaign Programs) to enhance Harian Kompas' brand image, brand awareness, engagement, and revenue.
- Defining products, setting pricing, and creating sales packages for advertisements, ICP, and bundled products based on the proposed solutions.
- Selecting channels/platforms for communication materials to ensure the strategic plans can be executed by the relevant departments.
- Analyzing the effectiveness and quality of implemented campaigns.
- Creating solution decks based on the brief framework, leveraging Harian Kompas’ product potential.
- Designing internal initiatives (editorial and commercial) aligned with industry momentum and opportunities.
Kualifikasi Minimum
- Bachelor’s degree in any major (Marketing Management preferred).
- Minimum 1 year of experience in Marketing, Digital Marketing, or Marketing Communication.
- Strong understanding of basic concepts and principles of Marketing, Digital Marketing, and Social Media Marketing.
- Basic knowledge of product branding.
- Proficient in creating decks or PowerPoint presentations using tools like MS Office, Canva, etc.
Ringkasan Perkerjaan
- Tingkat Posisi
- Lulusan Baru / Junior
- Spesialisasi
- Sales and Marketing
- Persyaratan tingkat pendidikan
- Lulus program Sarjana (S1)
- Respon rekruter ke lamaran
- Once in a while
- Alamat Kantor
- Jl. Palmerah Selatan No. 22-28. Jakarta, Indonesia, West Jakarta, DKI Jakarta, Indonesia
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Tentang Kompas Gramedia
Kompas Gramedia, through its more than 50 years of history, is striving for one goal: enlightening and empowering Indonesia. To ensure that we are able to serve the nation for another 50 years, we are undergoing a digital transformation; strengthening and expanding our solid business pillars by developing new digital business initiatives.
Our vision is to enlight all the people in Indonesia with all the knowledge we have.