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Senior PPC Specialist | Manager
Propelrr
- Makati, Philippines3F DMCI Homes Corporate Office, Makati, Metro Manila, PhilippinesMakatiMetro ManilaPhilippinesPhilippines
- Penuh waktuFULL_TIME
Lowongan dipasang 9 days ago dan batas waktu lamaran adalah 30 Sep
Rekruter terakhir aktif 15 hours ago
2024-08-30T03:44:38.789919+00:002024-09-30T16:00:00+00:00Deskripsi Pekerjaan
The Senior PPC Specialist is expected to ensure that all paid ads platforms (i.e., Facebook Ad, Google Adwords, LinkedIn, Instagram, TikTok ads, and other emerging platforms), accounts, and campaigns under Propelrr’s management are in good health and performing in accordance with the agreed objectives and guidelines. Below are his/her responsibilities:
- End-to-end management of the paid ad platform campaigns of the company and its clients to ensure adherence to the agreed goals and objectives (i.e., tracking & monitoring of relevant KPIs and metrics, analysis of results, and optimization of campaigns to maximize ROI)
- Develop, create, and execute a paid campaign strategy based on the market and client needs; including the full PPC planning from but not limited to, campaign strategy, media planning, keyword research, campaign optimization, ad copywriting, and analytics integration that would provide significant and quality returns to the business.
- Manage budgets to ensure optimal allocation of resources.
- Open to experimenting and testing, while proactively optimizing campaigns.
- Translate and visualize analytic reports to performance reports that provide business insights and recommendations.
- Implement relevant A/B testing on campaigns necessary to improve campaign performance.
- Collaborate with cross-functional teams such as creatives, tech, content, and other members to produce creative and engaging campaigns.
- Collaborate and build strong client relationships and identify opportunities to grow business with existing clients while carrying out the client and company’s goals.
- Train and mentor Junior PPC Specialists on updated industry best practices and relevant changes in the policies and guidelines of the paid ad platforms.
- Develop, review, and calibrate PPC processes that help standardize and ensure the quality of the team’s output.
Kualifikasi Minimum
- At least 2-3 years of working experience in the related field is required for this position, specializing in SEM / PPC campaign strategy development and execution.
- Possesses advanced analytic and data interpretation skills.
- Excellent communication and presentation skills.
- Work well within tight deadlines and Promptly meet them.
- Strong interpersonal and communication skills
- Strong analytical skills
- Excellent organizational skills
- Team management
Required Skills
- Should demonstrate expertise in Meta Ads, Google Ads, and TikTok Ads.
- Knowledgeable of other paid ads platforms such as LinkedIn, X, Spotify, and other emerging platforms)
- Should have intermediate to expert-level experience in the following:
- Google Analytics
- Google Suite
- Google Adwords
- MS Excel/Google Sheets
- Analyzing Data
- A/B Testing
- Conversion Rate Optimization (CRO) Techniques
- Understanding of the marketing principles
- Account Management
- People Management
- Project Management
Fasilitas dan Tunjangan
Life Insurance
Medical / Health Insurance
Paid Sick Leave
Paid Bereavement/Family Leave
Paid Holidays
Paid Vacation Leave
Maternity & Paternity Leave
Keahlian yang diperlukan
- Project Management
- Digital Marketing
- People Management
- Advertising
Ringkasan Perkerjaan
- Tingkat Posisi
- Mid-Senior Level Manager
- Spesialisasi
- Sales and Marketing
- Persyaratan tingkat pendidikan
- Lulus program Sarjana (S1)
- Respon rekruter ke lamaran
- Often
- Alamat Kantor
- 3F DMCI Homes Corporate Office
- Industri
- Digital Marketing and Tech Innovation Services
- Lowongan
- 1 lowongan dibuka
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